Veji is proud to be working directly with Barvecue, who will provide direct-to-consumer shipping for Veji customers
VANCOUVER, BC, Feb. 17, 2021 /CNW/ – Veji Holdings Ltd., through its U.S.-based subsidiary, Veji Inc.(“Veji” or the “Company”), is pleased to announce that it has partnered with Barvecue, a plant-based barbeque brand of unique meat alternative products. Barvecue’s line of plant-based meats is available now on ShopVeji.com. The company’s direct relationship with Barvevue will allow for increased margin, and faster shipping times. Veji has added the full product line from Barvecue to its e-commerce marketplace.
“We are excited to add Barvecue to our product offering, all of which can be delivered contact free, right to the customer’s door,” said Kory Zelickson, CEO of Veji. “Our team has seen a rapid increase in brands wanting to list directly on the Veji platform since our launch, and this allows for further collaboration and co-branding opportunities, as well as increased margins which collectively solidify Veji’s marketplace model.”
Barvecue products will be cold packed, and can be delivered within 2-3 business days across the United States. By leveraging a brand’s existing distribution networks, Veji is able to execute on its corporate strategies, while maintaining a capital efficient model to expand operations, marketing, and entering into new markets and segments.
North Carolina-based Barvecue Inc, produces a hugely popular wood-smoked vegan pulled pork from soy and wheat, and is proud to use clean-label, non-GMO, U.S. grown and processed ingredients. The company aims to, “bring the best tasting barbecue to vegetarians, omnivores, and adventurous carnivores around the globe.”
Recent trends show more shoppers are opting for plant-based foods during the pandemic, and sales of meat alternatives are expected to accelerate across the nation.
“Plant-based meat alternatives are one of the highest selling categories on our site. We are excited to expand that category with a unique brand such as Barvecue, which specifically offers smoked plant-based options”, said Kory Zelickson, CEO of Veji Holdings. “With the surge in popularity around plant-based options, having a true one stop shop allows consumers to have access to products that appease even the pickiest eaters in the family.”
Founded in 2017 by by Lee Cooper, Zack Werner, and Jeni Cooper; this leading vegan barbecue brand secured $2 million in seed funding led by Stray Dog Capital. Barvecue is on a mission “create the best tasting plant-based barbecue on the market, while building a company that cares about people, animals and the planet.” Barbecue is on the exciting journey of connecting with people and sharing the Barvecue brand with vegans, vegetarians, flexitarians, and omnivores around the globe.
About Veji Holdings Ltd
Headquartered in Kelowna B.C. and operating its online marketplace ShopVeji.com in the US, through its wholly-owned subsidiary Veji Inc., Veji Holdings Ltd. is focused on providing its customers with easy access to thousands of vegan and plant-based products in one place. Veji leverages technology integrations like smart lists, reorders features, subscription programs, AI, and is always looking for new and innovative ways to enhance the customer experience.
Information on the Company and its many products can be accessed through the links below:
CAUTION REGARDING FORWARD-LOOKING STATEMENTS
This press release contains certain forward-looking statements within the meaning of federal securities laws with respect to Veji Holdings Ltd (the “Company”), including statements relating to the Company’s future performance; data shared for reference of market size, on-boarding of vendors and product categories; and expectations regarding the Company’s rollout plan; and the effect of COVID-19 on the Company’s business. These forward-looking statements generally are identified by words such as “believe,” “project,” “expect,” “anticipate,” “estimate,” “intend,” “strategy,” “future,” “opportunity,” “plan,” “may,” “should,” “will,” “would,” and similar expressions. Forward-looking statements are predictions, projections, and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to risks and uncertainties. Many factors could cause actual future events to differ materially from the forward-looking statements in this press release. Forward-looking statements speak only as of the date they are made. Readers are cautioned not to put undue reliance on forward-looking statements, and, except as required by law, the Company assumes no obligation and does not intend to update or revise these forward-looking statements, whether as a result of new information, future events, or otherwise.
SOURCE Veji Holdings Ltd.
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